Carrier Campaign

Art directed our 2026 Carrier Campaign for Infantino's new carrier product launch. Developed mood boards, shot lists, wardrobe selection, casting, and on set art direction for the photoshoot and video shoot. Was the lead designer in creating the new carrier packaging, which tied into Infantino's overall brand statement. Refined our carrier instruction manual based on consumer feedback.

Developed photoshoot day schedule down to the minute.